NICK OSTINI
ART DIRECTION / DESIGN
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Microsoft Store Holiday

 

The holidays are always the biggest event for retailers, and not just in terms of sales. 2010 was the first year that the Microsoft Store engaged Parliament to concept, develop and execute creative.

 
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Inspirational and evocative environmental design warms hearts and inspires giving in the run-up to the big day. Within only a few months, we turned their stores into whimsical wonderlands filled with classic holiday spirit, and we delivered with playful in-house illustrations that became storewide 3-D display elements as well as drove the creative for all signage, advertisements, video walls, environmental decor, the website, and more for 14 stores across the U.S.

 
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